Make Internal Search a Strategic Priority

Internal search is one of the most under-utilized elements on a website. Many sites have no internal search. Others have an internal search that sends visitors off the site and into the web.  Finally, there are sites that return no results, too many results, or incomplete results. Getting this right isn’t rocket science, but it [...]

Lower your bounce rate through landing page optimization

Ok, I’m here. What now?. (Photo: sifter)

Have you ever walked into a new store expecting to find something interesting? Often you know from the moment you walk into the store that you won’t find a thing. You decide not to waste your time and leave without giving the store a fair chance because you just [...]