This series describes some of the design and strategy decisions that one faces when developing a website, especially one with a social networking component or a community focus. The first part in this series takes a look at the home page. What types of home page designs work and why?
Why is the home page important?
For [...]
It has never been more important than now to maintain a personal connection with as many of your customers as possible.
Getsatisfaction.com is one way to maintain a close connection to the customer. This service enables companies to get direct feedback from customers in an honest and transparent manner. It provides a two-way communication platform [...]
Recently a client wanted to serve local language content to visitors from different countries. This practice is also known as Geotargeting, and much has been written about its potential to help a company expand to new markets or better target existing ones.
Geotargeting is, however, a tricky proposition for visitors and search engine spiders and so [...]
There has been a lot of talk about the current economic climate, the credit crunch, the stock market tanking, government bailouts, the impending recession or even depression. Everywhere you look there seems to be bad news. But it doesn’t do any good to dwell on these things. At the same time, it doesn’t mean we [...]